Strategic Plan

Every three years a committee is selected to create a strategic plan for the next three years. With the mission in mind, the strategic plan sets the tone for everything from the budget, to staff and board expectations, to how events are run. Below is the overarching strategic plan for 2019-2021.

2019-2021 STRATEGIC PLAN: TRAINING FOR LIFE 

Board Approved January 19, 2019

VISION:
Remain a premier Special Olympics program worldwide and become a charity of choice in Missouri.

BUILD TOTAL ATHLETE PROGRAMMING

  • Develop an athlete lifelong participation map and comprehensive communication strategy for educating stakeholders.
  • Grow athlete participation, satisfaction and retention.
  • Grow mentor, volunteer and coach participation, satisfaction and retention.
  • Develop & implement a sports partnership plan with NAIA and MSHSAA.

 

MAXIMIZE & INTEGRATE THE TRAINING FOR LIFE CAMPUS (TLC)

  • Maximize TLC programming through additional programs and resources.
  • Ensure new stakeholders are invited to the TLC while programming is occurring.
  • Engage, educate and generate revenue from outside sources or groups.

 

CULTIVATE SUPPORTERS & SUSTAINABLE RESOURCES

  • Identify, engage and leverage key stakeholders.
  • Maximize campaign donor relationships annually to become engaged donors.
  • Implement a growth strategy to support revenue goals.
  • Maximize SOMO’s 50th Anniversary in 2021.
  • Celebrate SOMO’s 35th Annual Law Enforcement Torch Run in 2020.

 

GROW TEAM SOMO

  • Identify resources to increase volunteer satisfaction and engagement.
  • Develop a program to encourage and educate families on the benefits of being part of the SOMO team.
  • Identify key resources to maximize efficiencies across the organization.
  • Develop and execute a talent strategy that propels SOMO to develop, recognize, retain and attract top talent.